past

POLAROID CAMERA

The beginning of the polaroid camera started with a three year old girl that asked a simple question, why couldn’t she see the photo right away? That three year old girl was the daughter of the scientist and inventor, Edwin Land. Land was at a loss for words and decided to try and create a system that would accomplish such a task. In 1948, the first polaroid camera was born. On November 26, 1948, the first Land camera was sold at Jordan Marsh department store in Boston, Massachusetts.

Edwin Land
Edwin Land was the inventor
of the polaroid camera

The company, Polaroid was founded in 1937 by Edwin H. Land. The original polaroid camera, Land Model 95, used film that was made up of two separate positive and negative rolls which enabled the image to be developed inside the camera. With the production of only 60 cameras during the holidays, all units and film supplies were sold out in one day. The unforeseen demand for them motivated Land to improve upon his ideas with different types of film.

In 1963, Polaroid released a new instant camera that was the first fully automatic pack film and exposure control camera. They called it the Land Model 100 and it introduced most of the features that would become the most common across the higher end models in that range.

As new models came out, they became more inexpensive and included better features that made the camera easier to use. The Polaroid OneStep Land camera was one of them. It was a fixed-focus camera and it became the best-selling camera overall in the U.S.

Model100
Land Model 100 Polaroid Camera

The Model 95 Land camera became the prototype design for all Polaroid Land cameras for the next 15 years.

However, as the world evolved into a more technological age and everything was starting to digitalize, the idea of film cameras was declining as digital cameras took place.